A recent survey by The Social Issues Research Centre found that most test subjects forced to interact with abysmal websites displayed symptoms that could lead to stress related conditions.
“Some changes in muscle tension were quite dramatic…While this was happening, the participant's faces also tensed visibly, with the teeth clenched together and the muscles around the mouth becoming taught. These are physically uncomfortable situations that reduce concentration and increase feelings of anger”
So a good website isn't just good for the merchant's financial health - it is also good for the health of the customers!
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1 comment:
How about putting a marketing spin on the abysmal sites…
“FREE full face workout! Guaranteed to make your face more toned. No effort required, visit daily for best results. Try it now!”
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